Trust plays an important role on the Internet. The fear of losing money is one of the biggest barriers in online shopping and means lost sales for online retailers.
Security accreditations and logos displayed on your website can play a huge factor in encouraging browsers to buy. In fact in a recent INFAS survey, 65% of European consumers said that a trustmark was either important or very important when choosing to buy from an online shop.
Trusted Shops are the leading trustmark for secure online shopping, offering a full range of services aimed at making consumers feel safe online and in turn, enabling retailers to benefit from an increase in conversions.
As a newly announced Opayo partner, they are offering all Opayo customers a discount on their membership. You can find the discount code and more information, over on the Opayo blog...